Strategy, design and creative direction

May 2025
What if libraries were also radio stations?
As part of my role at Wove, I’m creating a series of provotype articles exploring ideas that spark discussion and imagination around how things work. The first one explores the combined power of libraries and radio in creating more community and connection. You can read all about it here. More in the pipeline too.
What if libraries were also radio stations?
As part of my role at Wove, I’m creating a series of provotype articles exploring ideas that spark discussion and imagination around how things work. The first one explores the combined power of libraries and radio in creating more community and connection. You can read all about it here. More in the pipeline too.

August 2024
Wove!
Very happy to say I’ve joined Wove full-time as Creative and Strategy Director. Working primarily in the education, culture and arts sectors, Wove embrace strategic design to help organisations take bold steps forward. They’re also a BCorp which is excellent. Please get in touch to chat about design, strategy and creative projects.
Wove!
Very happy to say I’ve joined Wove full-time as Creative and Strategy Director. Working primarily in the education, culture and arts sectors, Wove embrace strategic design to help organisations take bold steps forward. They’re also a BCorp which is excellent. Please get in touch to chat about design, strategy and creative projects.

Feb 2024
Creative Boardroom
Over the next 9 months I’ll be working on a brilliant programme with the Creative Futures Academy aimed at exploring climate action through a multigenerational lens. Entitled Creative Boardroom, the pilot gathers 25 board members from some of Ireland’s leading organisations, alongside 25 design students from NCAD and IADT. Together over the course multiple workshops and sessions, we will use tools from the fields of Doughnut Economics, the circular economy and design thinking to spark new kinds of conversations, ways of working and ideas. Follow along at CFA’s website and social channels. I’ll also write up a post here when the programme ends.
Creative Boardroom
Over the next 9 months I’ll be working on a brilliant programme with the Creative Futures Academy aimed at exploring climate action through a multigenerational lens. Entitled Creative Boardroom, the pilot gathers 25 board members from some of Ireland’s leading organisations, alongside 25 design students from NCAD and IADT. Together over the course multiple workshops and sessions, we will use tools from the fields of Doughnut Economics, the circular economy and design thinking to spark new kinds of conversations, ways of working and ideas. Follow along at CFA’s website and social channels. I’ll also write up a post here when the programme ends.

Dec 2023
All in a Day’s Work
Since 2021, I’ve been working with Mailchimp and It’s Nice That on a stop-frame animation series called All in a Day’s Work. Over the course of 12 episodes, the show humourously explores the charms and challenges of running a small business. The entire series - directed by the brilliant Effie Pappa and Catherine Prowse - is available now to stream at Mailchimp Presents. We also made a behind the scenes series which is live here now. Enjoy!
All in a Day’s Work
Since 2021, I’ve been working with Mailchimp and It’s Nice That on a stop-frame animation series called All in a Day’s Work. Over the course of 12 episodes, the show humourously explores the charms and challenges of running a small business. The entire series - directed by the brilliant Effie Pappa and Catherine Prowse - is available now to stream at Mailchimp Presents. We also made a behind the scenes series which is live here now. Enjoy!