Design, strategy and creative direction

May 2023
Lecturing with IADT

The academic year is wrapping up at the moment and I’m really looking forward to seeing the grad show at IADT. For a second consectutive year I’ve been teaching design there which has been inspiring and highly enjoyable. Will post links to the end of year show here soon.

September 2022
Google Brand Studio

I’ve just wrapped up a really enjoyable sprint with Brand Studio in Google. Partnering with fellow creative/strategist Joss Debae, we spent three weeks exploring an emerging territory for the brand, before setting out a strategic framework and range of provocations to be taken forward by the internal teams.

August 2022
Meet Me In The Metaverse

As part of LDF, I’ve been working on an immersive project with It’s Nice That and The Conran Shop. Dipping our toe into the emerging (and controversial) Metaverse space, we worked with a range of creatives to reinterpret key Conran products in a virtual setting. Taking shape as a physical exhibition, AR filter and series of prototype filmss, Meet Me In The Metaverse playfully explores furniture possibilities within the digital space. More info here.
June 2022

Right now I’m working with my friends Wove as they help Artsadmin — an incredible arts organisation dating back over 40 years — strategically plan for the future. Specifically I’ve been facilitating workshops with internal staff and external partners, helping to shape the orgs voice and visual values.

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